| Brand | Mars |
| Region | Nagano, Japan |
| Spirits Type | Whisky |
| Spirits Style | Blended |
| ABV | 40% |
Product details
Nestled high at nearly 2,600 feet in Japan’s Southern Alps, the Mars Shinshu Distillery—operated by the Hombo family since 1949—brings a refined alpine elegance to its whiskies. Mars Iwai Blue Label, a tribute to Kiichiro Iwai (a mentor of Masataka Taketsuru), is a corn-forward blended whisky crafted with approximately 70–75% corn and 25–30% malted barley, all matured in ex‑bourbon casks. Bottled at a smooth 40% ABV in a double-hopped bottle, this approachable yet nuanced spirit is inspired by American bourbon traditions but refined with Japanese precision.
On the nose, Iwai Blue Label offers a delicate bouquet of floral accents—carnations and subtle spices—woven with orchard fruit sweetness (pear, quince) and caramel‑vanilla warmth. The palate balances menthol freshness with rich vanilla extract, wet oak, bitter orange, burnt demerara sugar, and a whisper of English breakfast tea notes, finishing with a medium‑length, gently warming oak sweetness. This refined blend pairs beautifully with delicate fare: enjoy it neat to savor its layered flavors, or serve it in a classic Japanese highball to accentuate its citrusy clarity. It also complements light desserts such as creme brûlée, apple tarts, or snacks like smoked almonds and white cheddar, where its honeyed fruitiness and mellow oak can truly shine.
